Brand Currency
Brand Currency is the podcast where branding actually makes sense.
Hosted by Charles and Jonsi McGill, this show breaks down how to build a brand that not only looks good, but works. Whether you're just starting out or scaling up, we talk design, messaging, confidence, and strategy in a way that’s clear, honest, and real. No fluff. No gimmicks. Just real conversations about the moves that grow brands and the mindset it takes to lead them.
Brand Currency
Latest Episodes
Stop Running A Catfish Brand | Ep. 14
Your brand can be brilliant and still lose the sale because it looks inconsistent. When your social posts feel one way, your website feels different, and your emails carry a random logo or color set, people hesitate. That hesitation is expensiv...
Website Shame Spiral | Ep. 13
Your website shouldn’t be the part of your business you try to hide. If you feel that split-second panic when someone asks for your link, we get it and we’re naming the real issue: your online presence doesn’t match your value. Charles and Jons...
Building A Business With Your Spouse | Ep. 12
People love the idea of building a business with your spouse, right up until it’s time to decide who leads, who answers the email, and how you talk to each other when you disagree. We get honest about what it really takes to be married and be b...
Why Conversions Beat Followers For Small Business Growth | Ep. 11
We hit a million dollars in revenue with fewer than 400 Instagram followers, almost no ads, and zero “viral moment” to point to. That is not a humblebrag, it is proof that small business growth does not have to be built on internet fame. We are...
Branding Vs Marketing Vs Design | Ep. 10
You can have a big audience, steady traffic, and “good marketing” and still wonder why sales feel stuck. That’s the moment we stop chasing more visibility and start asking a harder question: is the real problem your branding, your design, or yo...