%20-%201-4.png)
Brand Currency
Brand Currency is the podcast where branding actually makes sense.
Hosted by Charles and Jonsi McGill, this show breaks down how to build a brand that not only looks good, but works. Whether you're just starting out or scaling up, we talk design, messaging, confidence, and strategy in a way that’s clear, honest, and real. No fluff. No gimmicks. Just real conversations about the moves that grow brands and the mindset it takes to lead them.
Brand Currency
Ep. 2: The Broke Brand vs. The Bankable Brand — What’s the Real Difference?
Why do some businesses seem to print money… while others hustle nonstop and still struggle? It’s not always about the product, it’s about how your brand is positioned.
In this episode of the Brand Currency Podcast, we break down the real differences between a broke (or broken) brand and a bankable one and what small business owners can do to move from one side to the other.
We’ll cover:
✅ How positioning impacts your ability to attract premium clients
✅ Why brand clarity and consistency matter more than you think
✅ The role of visuals, messaging, and client experience
✅ How to start auditing your brand and upgrading it for results
If you’re tired of spinning your wheels with a brand that doesn’t match your value, this episode is for you.
If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com
Follow us:
Facebook → https://www.facebook.com/people/PandaCommission/61570893414739/
Instagram → https://instagram.com/pandacommission
YouTube → https://youtube.com/@pandacommission