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Brand Currency
Brand Currency is the podcast where branding actually makes sense.
Hosted by Charles and Jonsi McGill, this show breaks down how to build a brand that not only looks good, but works. Whether you're just starting out or scaling up, we talk design, messaging, confidence, and strategy in a way that’s clear, honest, and real. No fluff. No gimmicks. Just real conversations about the moves that grow brands and the mindset it takes to lead them.
Brand Currency
Ep. 1: Branding Myths That Are Keeping You Underpaid (and What to Do Instead)
Branding Myths That Are Keeping You Underpaid (and What to Do Instead)
In this episode of Brand Currency, we’re breaking down the most common branding myths that keep entrepreneurs stuck, undercharging, and confused about what actually drives revenue.
Charles & Jonsi McGill go deep on:
✅ Why your logo is NOT your brand
✅ Why you don’t need to be on every platform
✅ Why expensive branding isn’t a scam (but bad branding is)
✅ Why “good products sell themselves” is a dangerous myth
✅ The one thing that actually builds trust and sales over time
You’ll walk away with actionable steps to strengthen your brand, clarify your presence, and stop making rookie branding mistakes.
If you’re ready to turn your brand into something that actually converts, visit: https://pandacommission.com
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